Al-Hikmah University Journal


Al-Hikmah University Central Journal

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RELATIONSHIP BETWEEN LEARNING ORIENTATION AND PERFORMANCE OF SMALL AND MEDIUM SCALE ENTERPRISES IN KOGI STATE NIGERIA

Agbogo Adehi Josiah & Umar Inuwa

Abstract


The study examined therelationship between learning orientation and performance of SMEs in Kogi state Nigeria. The study adopted a survey design using a structured questionnaire which were administered to 500 randomly selected SMEs in Kogistste.Data collected was analyzed using PLS-SEM. The findings of the study revealed that there is a significant and positiverelationship between learningorientation andperformance of SMEs. By implication, the findings of this study suggested that underperformance among SMEs in Kogi state which is an issue of serious concern and subject of discussion to all citizens and other stakeholders could be ameliorated through learningorientation. The present study recommended that Kogi state government through the appropriate regulatory agency SMEDAN should organize a seminars and workshop on regular basis to registered SMEs operating in the state on how to obtain and share information concerning changes in the market, customers’ expectations and needs, competitors’ actions and new technologies development, in order to create new products or services that are superior to those of competitorsas this will improve the performance of SMEs in the state.

Keywords: Customer orientation, competitor orientation, inter-functional coordination, performance, SMEs
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