Al-Hikmah University Journal


Al-Hikmah University Central Journal

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INFLUENCE OF SOCIAL MEDIA USAGE ON UNDERGRADUATE STUDENTS’ ACADEMIC ACHIEVEMENT IN EDO STATE, NIGERIA

Osumah, Obaze Agbonluae, Ph.D

Abstract


The study investigated the influence of social media usage on undergraduate students’ academic achievement among undergraduates in Edo State, Nigeria. The correlational design was employed in this study. The population covered all the 56,388 regular students in Ambrose Alli University, Ekpoma and University of Benin, Benin City in the 2020/2021 session. The proportional random sampling technique was used to select 1% of the total number of students across each of the faculties in the institution. Hence, 564 students were selected from both universities.  The instrument was a Social Media Usage Questionnaire (SMUQ). The test-retest method was used to determine the reliability of the instrument. The researcher personally collected students’ raw performance scores from the sampled schools. The simple linear regression analysis was used to test the hypotheses and all the hypotheses were tested at 0.05 level of significance. The result showed that influence of social media visit frequency, time spent on social media and number of membership with social media significantly influences students’ academic achievement in public universities in Edo State. It was recommended that student should set their priority right by taking advantage of social media more for learning, online discussion, seeking academic help from academic faculty, downloading materials for reading and research purpose, and for solving academic related problems.

Keywords: Social media, Frequency, Time spent, Membership
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