SOCIAL MEDIA USE IN ACADEMIC LIBRARY: IMPLICATION FOR SERVICE DELIVERYBYLIBRARIANS IN KADUNA STATE UNIVERSITY, KADUNA

Abstract

Service delivery in academic libraries is germane to the attainment of their set goals and objectives. However,
there is a growing need for improved and dynamic services in University libraries. This is due to changing users’
need or demand and the presence of ICT in libraries. Unfortunately, Kaduna state university library seem to be
providing inadequate services to users. Therefore, this study examines social Media Use in Academic Library:
Implication for Service Delivery in Kaduna State University, Kaduna. The design of the study was survey. The
population of the study comprise of 133 library staff of Kaduna state university. The total enumeration technique
was used to include all 133 library staff. A validated questionnaire was used for data collection. The Cronbach
alpha reliability coefficients for study’s construct ranged from 0.79 to 0.82. The study achieved 89% response
rate. Data was analysed using descriptive and inferential statistics. Findings of the study revealed that that
social media use positively significantly influenced service delivery in the Kaduna State University, Nigeria (R2 =
0.032, β = 0.847, t = 4.120, p<0.05). In conclusion, social media use contributes to service delivery in Kaduna
State University, Nigeria. It is therefore recommended that the managements of university libraries should
ensure provision of adequate facilities in different forms of information resources and services. In support of
this, there should be a university based policy that would encourage the library personnel to use social media
platforms for service delivery.